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Hi, I'm Stu Lloyd. About once a week I post something here that i think might be interesting or useful to you as a business storyteller.

Read the stuff below. If it resonates - cool, SIGN UP to get these regular storytelling shots mainlined to your mailbox. Join our social conversations too, below at footer.

Around 20,000 people already enjoy our tips, tools, and techniques to help their signal-to-noise ratio.

"I love the short sharp & sometimes sweet eDMs you send out. Always a breath of fresh air to receive it." - Geoff Tan, MD, Singapore Press Holdings.

“Thank you for sending us so many great and valuable messages. I have chosen a few to share with my colleagues. Like me, they also love very much and appreciate them. Hope to receive more!' - Tuyet Lai Thi Anh, Design Thinking Officer, Puratos Grand Place, Vietnam

"Every time i spend time with Stu, i learn something new which is absolutely fantastic. I read everything he publishes and it’s always very insightful.”

- Dr Mario Hardy, CEO, PATA, VC/ Founder.

Are You Making These 3 Major Marketing Messaging Mistakes?

Stu Lloyd

Sep 17, 2020
3 min

Are You Making These 3 Major Marketing Messaging Mistakes?

It's time to think beyond storytelling just in narrative terms. Everything your company or brand says or does emits a signal.

13 views0 comments

Why Authenticity Matters in Leadership -- and No, You Can't Fake it.

Stu Lloyd

Sep 11, 2020
1 min

Why Authenticity Matters in Leadership -- and No, You Can't Fake it.

So how can we build trust fast? By being authentic. And how do we build authenticity fast? By being vulnerable.

8 views0 comments

Coke TVC that Captures the Zeitgeist of the Times.

Stu Lloyd

Aug 27, 2020
1 min

Coke TVC that Captures the Zeitgeist of the Times.

And Coke have patiently listened to the world, synthesised it, and got George the Poet to hold a mirror up to us.

57 views0 comments

A British Governor, a Ceylonese Dancer, and an Unforgettable Love Story.

Stu Lloyd

Aug 6, 2020
3 min

A British Governor, a Ceylonese Dancer, and an Unforgettable Love Story.

Here within the portals of this house, King Tom first set eyes on a beautiful mestizo dancer, Lovina Aponsuwa ...

68 views0 comments

Stu Lloyd

Jul 30, 2020
1 min

What won't you do for money?

When Tang Choon Keng (CK), a migrant from China, opened his first store in 1932, he said "I want to honour God.

1 view0 comments

Stu Lloyd

Jul 17, 2020
1 min

Resonance Beats Reach Every Time.

C'mon, folks, let's admit that our obsession with likes and clicks is an instant gratification-driven race to the bottom.

5 views0 comments

From Branding to Bonding: What Community Looks and Feels Like.

Stu Lloyd

Jul 9, 2020
1 min

From Branding to Bonding: What Community Looks and Feels Like.

Belonging is one thing we all want to do in this fragmenting world. What more can you do to make people belong to your brand or service?

4 views0 comments

How to use Storytelling for Business Leaders

Stu Lloyd

Jun 24, 2020
1 min

How to use Storytelling for Business Leaders

To me, it's the most beautiful lesson on how to harness the imagination of your team, and align them to your mission.

1 view0 comments

Stu Lloyd

Jun 10, 2020
3 min

Shedding Skin.

Because we all want to be heard. To believe that we count. That our time on this earth matters. And the skin of the 'old' world didn't fit.

21 views0 comments

Stu Lloyd

May 7, 2020
2 min

Please don't read this blog post ...

Three great examples of what I call "anti-ads". All employ reverse psychology really well, with the net result that of course the Patagonia

32 views0 comments

Stu Lloyd

Feb 25, 2020
2 min

Being Radically Human.

A few years back, I was flying from a storytelling workshop in Hong Kong to another in Kuala Lumpur the next day. I'd raced out of the HK...

8 views0 comments

The cardinal sins of business storytelling.

Stu Lloyd

Feb 25, 2020
2 min

The cardinal sins of business storytelling.

So, Cardinal George Pell -- one of the highest ranking officers in the Vatican and the Catholic Church -- has been convicted of...

2 views0 comments

Stu Lloyd

Feb 25, 2020
4 min

It was me, sir.

Stu Lloyd shares a personal childhood anecdote which has shaped and informed his values in business and personal life till now.

11 views0 comments

Stu Lloyd

Feb 25, 2020
1 min

Policies vs Principles.

Stu Lloyd looks at the massive difference in how you tell your story internally. Is it with policies or principles?

3 views0 comments

Stu Lloyd

Feb 25, 2020
1 min

The Business Storytelling Gap Trap

Beware the words and the actions in your company. they must be congruent with each other, warns Stu Lloyd. Otherwise ...

10 views0 comments

"I love the short sharp & sometimes sweet eDMs you send out. Always a breath of fresh air to receive it." - Geoff Tan, MD, Singapore Press Holdings.

​

“Thank you for sending us so many great and valuable messages. I have chosen a few to share with my colleagues. Like me, they also love very much and appreciate them. Hope to receive more!' - Tuyet Lai Thi Anh, Design Thinking Officer, Puratos Grand Place, Vietnam

​

"Every time i spend time with Stu, i learn something new which is absolutely fantastic. I read everything he publishes and it’s always very insightful.”

- Dr Mario Hardy, CEO, PATA, VC/ Founder.

Subscribe to the RADiCALLY HUMAN blog for business storytelling tips, tools, and techniques.

Are You Making These 3 Major Marketing Messaging Mistakes?

Why Authenticity Matters in Leadership -- and No, You Can't Fake it.

Coke TVC that Captures the Zeitgeist of the Times.

A British Governor, a Ceylonese Dancer, and an Unforgettable Love Story.

What won't you do for money?

Resonance Beats Reach Every Time.

From Branding to Bonding: What Community Looks and Feels Like.

How to use Storytelling for Business Leaders

Shedding Skin.

Please don't read this blog post ...

Being Radically Human.

The cardinal sins of business storytelling.

It was me, sir.

Policies vs Principles.

The Business Storytelling Gap Trap